CTV in France, technological challenges and the levers for obtaining an audience (ft Rakuten Advertising) I Episode 4

Is your marketing strategy ready for a cookieless environment? Discover the challenges and solutions for advertising without third-party cookies.
CTV in France, technological challenges and the levers for obtaining an audience (ft Rakuten Advertising) I Episode 4

Key points

In this episode, Geoffrey Berthon CEO of Qwarry and Matthias Blondiot of Rakuten Advertising discuss connected and contextual television, technological challenges, ways to monetize and the levers for obtaining a larger audience.

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