Originally published on CBNEWS.
Qwarry's JO 2024 Offer
Qwarry, a specialist in semantic targeting, launched a new offer dedicated to the Paris 2024 Olympic Games. This offer enables advertisers to set up real-time campaigns based on semantic profiles covering 32 Olympic disciplines, such as athletics, boxing, and swimming. Additionally, advertisers can target audiences by age and gender, with 30 contextual segments created for the Games. This solution ensures a brand-safe environment and enhances the relevance of advertising messages.
A Contextual Solution for Advertisers
Qwarry offers advertisers detailed knowledge of audiences through its semantic models, allowing them to adjust their communication strategy according to sports events. By leveraging key Olympic moments, this solution boosts engagement and optimizes ad delivery in high-performance digital environments.
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